Tech Academy: UI/UX Workshop – Sketching Product Experiences

March 21, 2015

March 21, 2015

11:00 To 16:00

ClujHUB, strada Pitest, nr. 19, Cluj-Napoca

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Event Description

Can’t wait to attend a practical UI/UX workshop where you actually learn by doing? That’s exactly what will happen next week!


The participants will work in small teams in getting a digital product from the brief to the screen sketches of a desktop and mobile app. In this intensive workshop, the experimented designers from Grapefruit will guide you through 4 exercises corresponding to different stages of designing user flows (the ways different users interact with your product via an app).
Book your seat now, the places are limited! More info on the event & tickets here:


Alecsandru Grigoriu

Alecsandru is Design Lead at Grapefruit and also Global Design Ambassador at Interaction Design Foundation since November 2013. He is also Collaborator Teacher Assistant at Faculty of Computer Science, Alexandru Ioan Cuza University of Iasi, where he teaches Human Computer Interaction Course (Master Studies)

Ciprian Boiciuc

Ciprian has been UX Designer at Grapefruit since November 2013, formerly being a freelancer for more than 3 years. His past experiences include working as a designer for Zilman Media Limited.

They will draw from their vast experience working with big clients such as Telekom (for whom they designed


The practical skills you will gain if you participate at this workshop:
• knowing how to work with a product brief
• being able to identify different personas and design having them in mind
• visualize different user flows
• sketching the main screens of a desktop and mobile application
• knowing what functionalities to drop when going from desktop to mobile
• being creative about designing a web app


We are looking forward to having you at our event!


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