Sexy Analytics

May 15, 2014

May 15, 2014

13:30 To 14:15

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Event Description

doar 14 locuri – Workshop blitz inauntrul Connect Hub Open Gates. Practic, dupa Open Connect #36, sezonul 2, cei care vor mai multe informatii despre mentoringul sustinut de Liviu vor putea trece in sala de workshopuri.


Calea catre succes trece si printr-un raport. Afla care este acel Raport!

– nu este vorba de instrument in sine, ci numai despre cum il folosim –

Curs blitz de 45 de minute ce face introducerea la workshop-ul de 90 de minute pe aceeasi tema de la GPeC 2014, din data de 28 mai, ziua 3 a GPeC Summit.

Cursul blitz despre Analytics va trece prin urmatoarele subiecte:
– key performance indicators, metrici de business, metodologie, scurt glosar de termeni 
– analiza eficientei campaniilor de marketing, cum completam unul din cele mai importante rapoarte, scurt excercitiu
– analiza mixului de marketing si multi-channel, notiuni de baza

Cel mai bun framework (cadru de masurare: metrici, metodologie, evolutii, actionabile) va fi prezentat la final pe scurt, el urmand a fi dezvoltat ulterior, in urmatorul workshop, in cadrul GPeC Summit (26-27-28 mai).

Trainer Liviu Taloi


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