Business Clinics – Customer Centric Approach Modeling your business with your customer in mind

February 25, 2014

February 25, 2014

09:30 To 11:30

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Event Description

Who are your customers? Your sources of income? Your fans? Your partners in creating your business? How often do you wear their shoes? How much do they feel empowered by you?

We all share the understanding that customers can make or break our business. Nevertheless, what are our conversations, strategies and mindsets around our customers? Starting from the canvas approach, we invite you to explore the universe of your customers and look at your business through their eyes. Supported by some easy-to-use tools and with a few conversation triggers, we invite you to join us in a process that will enable you to power up your customer centric approach.

What will you learn

  • What is the role of the customer in the business canvas
  • How can we build more empathy towards our customers
  • Key questions for designing our value proposition
  • Key ideas on customer supported growth

Business Clinics is a support program for entrepreneurs, NGO leaders and project leaders and initiators created for Impact HUB Bucharest Community & Friends.

In partnership with Business Models Inc CEE a series of 4 such workshops have been developed around business modeling, innovation and planning. The series showcases parts of the instruments and processes used by Business Models Inc in larger training and consultancy processes in  their international network of offices in Bucharest, Amsterdam, UK, Australia, New Zeeland,  US and Greater China.

Starting with the „Business Model Generation” book, a global wave of simplifying the way we design a business conquered the world. Beyond selling 600.000 plus books, our partners at Business Models Inc. developed a support process to guide you through defining and redefining your business at any development stage.

About the hosts

Vlad Craioveanu is co-founder of Impact Hub Bucharest  and  Partner in Business Models Inc CEE. He is a strong believer in the greater good that can be achieved in today’s pragmatic world in a sustainable way. He is currently handling business development and is a sharp partner in designing and facilitating relevant conversations that enable business growth.

Alexandra Pode is a leadership development facilitator,co-founder of Impact Hub Bucharest and Partner in Business Models Inc. With a background in facilitation, leadership development and product development, her passion lies in enabling people to co-create ecosystems that drive results through functionality and a high level of emotional engagement.

Fees & Registration

This event is open to everyone, but we ask that you kindly confirm and pay the fee prior to the event by using the form below.
The general fee is 50 RON. Impact Hub Bucharest members may access this event for free as part of their membership package. Find out here how you can become a member too.



Event Information

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